Meet The team

Founder | Owner | Master Barber

Brad was born and raised in Rochester, NY. He decided to attend Niagara University in 2013, where he graduated with a business degree in May of 2017. During his 4 years at NU, Brad earned a reputation as the "dorm-room barber" and built up a sizable clientele of students. 

Upon graduation from Niagara, Brad decided to further his craft by attending the Buffalo School of Barbering. It was here where Brad learned that being a barber is about more than just cutting hair and knowing how to use a straight-edge razor. He studied proper sanitation, equipment maintenance, barber etiquette, massage & color theory, as well as several aspects relating to the profession. 

After completing the required 600 hour course and passing the NYS Barber Licensing exam;  Brad purchased two commercial properties on Hyde Park Blvd, one of which he opened as Niagara Barber Co. in May 2018.

Co-owner | Master Barber

Darin is the 4th generation of Mort's to be born and raised in Niagara Falls, and is now a proud father to his son Jaxson. He graduated from Niagara Falls High School in 2008, and then worked in a factory for 8 years, before deciding to make barbering a full-time career.

Darin was always intrigued with the art and profession of barbering. As a kid he regularly spent his time in the local barbershops. Darin decided to take his interest one step further by attending the Buffalo School of Barbering to learn the craft and pursue his license. It was here where he met Brad, and learned of his plan for opening a new barbershop in his hometown.

Darin has been with Niagara Barber Co. from day one, and has since became a co-owner of the barbershop in August 2020. He has used his connections and knowledge of the area to generate clientele and to help make Niagara Barber Co. the "go to" barbershop in the surrounding area.

Master Barber

Noah was born in Niagara Falls, and graduated from Niagara Wheatfield Senior High School in 2019. He started his career originally doing concrete work, as a means to fund his passion of becoming a barber.

Noah always loved getting a haircut as a kid and enjoyed the barbershop environment and culture. It was this fondness that led Noah, to enroll in the barbering program offered by ECC BOCES. It was in this 600-hour program where Noah learned hands-on experience in hair styling, cutting, clipping, shaving and sanitation. 

Noah was introduced to Niagara Barber Co. by his neighbor, who happens to be a frequent patron of the shop. When he learned of Noah's desire to pursue a career in barbering, he put Noah and NBCo in contact with each other. 

Noah has been with the shop since July 2022 and has been a fantastic addition to the team. In a short amount of time, he has built a solid book of clients and received much positive feedback from them. 

John was born in Buffalo, NY, and graduated from Niagara Wheatfield High School in 2005. After high school, he entered the workforce, securing a steady job at the a factory in Buffalo. In 2012, he married his wife, Kimberly, and together they built a life, raising three daughters in their home in Lewiston, NY.

A dedicated bodybuilder, John thrived on discipline and structure but felt something was missing. Since childhood, he had dreamed of becoming a barber, and in 2024, he finally decided to make that dream a reality. Self-taught and passionate, he started cutting hair in his basement for friends and family. His talent and dedication quickly earned him a loyal clientele, making him realize this was more than just a hobby—it was his true calling.

In 2025, NBCo. recognized his skill and ambition, inviting him to join their team of barbers, helping him take his craft to the next level, leave the factory life behind and become a full time barber.